Quadra Green & Better Choice product line address the industry need for more sustainable ingredients and chemical solutions.
A Green product is one that has been certified by a globally recognized standard of sustainability. These certifications can speak to the inherent greener attributes of a product (e.g. Natural), its social attributes (e.g. Fair Trade), its supply chain (e.g. RSPO), and other industry relevant attributes (e.g. No animal testing for Personal Care).
A Better Choice product must be, first and foremost, a demonstrated more sustainable alternative to what is traditionally used. It’s sustainability attributes must be materially grounded into one or more of the 12 principles of Green Chemistry, which we adopted to ensure rigor in the assessment of greener chemistry.